Your parenting expert, in your pocket
Pocket Nanny is the digital twin of Yi Ling, founder of Baby Planner SG. Ask anything about pregnancy, sleep, feeding, fussy toddlers, or that thing you’ve been wondering since 3am. Get warm, honest answers in seconds. Any hour. Any day.
Singapore-specific guidance
Built on Yi Ling’s real practice with local families, not generic internet advice pulled from everywhere at once.
10 years of perinatal expertise
Families supported from pregnancy through toddlerhood.
Hundreds of families in Singapore
Supported with warm, practical, evidence-based and judgement-free help.
Co-built
With Hasky Technologies to turn Yi Ling’s practice into an always-on digital companion.
How It Works
Three steps. Help in seconds.
Pocket Nanny is designed to feel as simple as texting someone you trust, because parenting questions rarely arrive at convenient times.
1. Ask
Type your question like you’d text a friend. “Why won’t she nap?” “Is this rash normal?” “How do I drop the dream feed?”
2. Get Yi Ling's Answer
Pocket Nanny replies with the same approach Yi Ling has used with hundreds of families: warm, specific, and never preachy.
3. When you need more, Yi Ling steps in
For the moments that need a human touch, Yi Ling can join the chat or guide you towards an in-person home visit.
Always on
Access it from the moment you make payment, even at 3am.
What You Can Ask
Anything that’s been keeping you up at night.
Why Pocket Nanny?
Trained on Baby Planner SG’s actual practice, not the whole internet.
Generic AI chatbots are trained on every parenting forum and outdated article on the web. Pocket Nanny is different. It’s a digital twin built on Yi Ling’s years of perinatal practice in Singapore. The voice, the approach, the local context, the practical know-how: it’s hers.
Singapore-specific guidance
Not imported defaults from the US or UK.
Yi Ling’s actual approach
Not cookie-cutter prescriptions for sleep, feeding, settling, etc. And distilled into a calm everyday companion.
Judgement-free
Warm and judgement-free support that never feels patronising.
"Parenting questions do not wait for office hours. Families deserve practical help in the moment they need it, without having to sift through ten conflicting articles first."
Yi Ling, Founder of Baby Planner SG
Meet Yi Ling
The expert behind Pocket Nanny
Hi, I’m Yi Ling, a certified Baby Planner and postpartum doula. Over the past ten years, I’ve supported hundreds of Singapore families through pregnancy, the fourth trimester, and the parenting journey beyond.
“She was our one-stop help for all matters from prenatal preparation to labour to breastfeeding to baby sleep. She was truly a lifesaver, being just a text away.”
Alicia Lim, Baby Planner SG Client
That text-away support became one of the things families valued most. But as more families came on board, Yi Ling could not always respond to everyone as quickly as they needed, especially at 3am. So she built Pocket Nanny, an AI digital twin trained on her actual practice. Now every family can have that text-away support, with Yi Ling still there for the moments that need a human hand in person.
Pricing teaser
Three ways to start
Start small, stay flexible, or choose longer coverage for the season when support matters most.
1-week Trial
7 full days to see if Pocket Nanny is your kind of help, or to resolve urgent issues quickly
30-day Companion
Enough time to work through a sleep regression, how to start solids, or any phase that needs steady support.
9-months Bump-to-Baby
From late pregnancy through the toughest baby months, includes one hour-long home visit for any troubleshooting
Complementary Support
Need hands-on help too?
Pocket Nanny is the always-on companion. For in-person support, including home visits, sleep consults, lactation help, or Stayout Confinement Nanny packages, Baby Planner SG has you covered. The two work together, seamlessly.
Frequently asked questions, answered clearly
Pocket Nanny is designed to be transparent about what it is, what it is not, and when a human or doctor should step in.
Pocket Nanny is an AI digital twin trained on Yi Ling’s parenting practice. You’re talking to AI most of the time, and Yi Ling steps in personally when a question needs her human judgement. Both sides of that handoff are disclosed clearly in the chat.
Your 3am is covered.
Start with a 1-week pass for $89 and see if Pocket Nanny is your kind of help. Warm answers, practical guidance, and support that does not watch the clock.
